

“Soliant possesses the ‘Holy Grail’ of technology-driven consulting services: business context awareness, technology platform independence, personal accountability, and foresight. I consider them to be a key ROI-catalyst and partner to our business.”
Purcell Murray, a distributor of premium kitchen appliances, excelled rapidly in their market. Their growth accelerated at such a rate that they soon recognized a need to streamline their process of sales quote generation. Territory managers put together data-driven quotes that included multiple scenarios and conditional pricing, and which also required up-to-the-minute information. Manual compilation simply took too long. And in a tight-margin business, mistakes were costly.
Soliant designed and built a database application that has delivered a 40% increase in quote volumes. The system ensures consistent, timely price information, and has given their management team new, detailed visibility into performance metrics.
A distributor of premium kitchen and bath products, Purcell Murray was founded in August of 1981 when Tim Murray and Larry Purcell were granted distribution rights to the Litton microwave line for the greater San Francisco Bay Area. Twenty-six years later, Purcell Murray Company now employs over 100 people and handles the Marketing, Sales and Distribution efforts for Bertazzoni, Best, Bosch, Broan, Franke, Fuego, Gaggenau, Kindred, Thermador, and U-Line, throughout California and Northern Nevada as well as La Cornue throughout North America.
For more information, visit www.purcellmurray.com